02 · Portfolio
WordPress, Shopify & PHP Developer Portfolio
15+ years of WordPress, Shopify, WooCommerce, Webflow, Laravel, and custom PHP development, plus the VPS, deploy, and security work to run it all,
delivered for agencies and direct clients across the USA, UK, Australia, the Netherlands, France, Norway, and the
UAE since 2012. Active client work right now in Amsterdam, Paris, and Dubai.
Hire a remote senior full stack web developer with a proven shipping record.
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- +Ongoing freelance work across WordPress, WooCommerce, Shopify, CodeIgniter, and custom PHP for agencies and direct clients in the USA, UK, Australia, the Netherlands, France, Norway, and the UAE.
- +Current freelance engagement covering WordPress, WooCommerce, and Shopify work for a private retail client. Custom plugin development on the WordPress side and Shopify Liquid theme customization on the storefront side. Specifics covered by NDA.
- +Active engagements with international agencies and direct clients across Amsterdam, Paris, and Dubai. WordPress, WooCommerce, and Shopify Liquid stack with custom plugin and theme work.
- +Wellness platform build for a private client. Two custom WordPress plugins shipped: a pre approved date booking plugin that auto generates a Google Meet link per locked in slot, and an in site messaging plugin with admin moderated community group chat. Also authored a small set of health and wellness ebooks for the client's content library. Specifics covered by NDA.
- +Notable projects: Timber City Academy (tca-butuan.edu.ph), St. Mary's School (sms.edu.ph), Bixby Knolls Flowers (WooCommerce), Innovative Martial Arts Australia, Natalie Totland Fit Lifestyle Norway.
- +Built several browser based POS, DTR, and accounting systems for local businesses as standalone internal tools.
- +Designed and built solo a full internal team operations and time tracking platform on CodeIgniter 4 and Shield. Kanban projects and tasks, a team calendar, worker owned time tracking, team messaging with broadcasts, an internal board, notifications, and an encrypted vault, wired to a third party workforce time tracker with cron alerts to email and Telegram. Running live for a private team and repeatable for any team that needs one.
- +Currently building RollCall, a multi tenant BJJ gym membership and class attendance SaaS, solo on a Laravel 13 JSON API with Sanctum and a React 19 TypeScript SPA in a pnpm monorepo with a shared Zod typed contract. QR check in and class logs, belt progression, dues and billing with GCash and Maya reconciliation and dunning, member chat, a community board, and family accounts. Phases 1 to 3 shipped and tested, with the public launch on rollcallhq.xyz next.
- +Developed custom WordPress plugins and WooCommerce extensions for clients. Class booking systems, role based pricing extensions, WooCommerce POS sync bridges, Google Meet booking plugins, in site messaging and community group plugins, hybrid WordPress to Shopify ecommerce integrations, and a WooCommerce to WooCommerce cart bridge plugin for a UK DTC retail client running two storefronts under separate brands.
- +WooCommerce to WooCommerce cart bridge plugin. Source only WordPress plugin shipped to a UK DTC retail client. Vanilla Web Component drawer cart intercepts native cart and checkout, maps local products to a partner store via post meta, and creates a real pending order on the destination via the stock WC REST API authenticated with an Application Password encrypted at rest (AES 256 GCM). Four checkout strategies, mobile first three tier responsive drawer with dark mode, full WP CLI parity, 108 PHPUnit tests at PHPStan level 6.
- +Architected and solely built a three application headless ecommerce suite for an international client under NDA: a CodeIgniter 4 admin platform spanning 28 feature phases, a standalone REST API service with API key auth and rate limiting, and a React 19 TypeScript storefront on TanStack Start, integrating Stripe, Mollie, and Viva Wallet with webhook driven order flow.
- +Payment processor approval and EU compliance hardening for an international DTC client in a regulated, high risk vertical, on the same headless CodeIgniter and React stack. Took the store from a failing processor readiness audit to submission ready: an 18 point requirement checklist closed in code, six GDPR and EU distance selling policy pages generated into the CMS and rendered dynamically from the business settings, a cookie consent gate, original AI generated imagery that passes reverse image checks, and a native pay by bank gateway built from scratch with HMAC signed webhooks alongside the existing Stripe, Mollie, and Viva Wallet integrations. Specifics covered by NDA.
- +Active build for a high risk DTC client (NDA): a custom WooCommerce payment gateway that wraps a headless payment provider's browser SDK so checkout runs on the store with no redirect, inline 3DS, plus a Shopify storefront to WooCommerce cart handoff and a WooCommerce to Shopify order sync that fires paid orders back over the Shopify Admin API. Specifics covered by NDA.
WordPress
WooCommerce
Shopify
Shopify Liquid
CodeIgniter
PHP
REST API
HPOS
React 19
TypeScript
TanStack Start
Custom Plugins
WooCommerce Extensions
GDPR
Pay by Bank
Compliance
3DS
Shopify Admin API
Laravel
Multi-Tenant
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- +Handled website development, SEO strategy, and content updates for a long term US client over three years.
- +Ran regular technical SEO audits and on page improvements driving consistent organic traffic gains.
- +Custom WordPress stack with PHP and MySQL including custom post types and taxonomy structures.
- +Built a custom WordPress admin reporting plugin giving the client a unified dashboard for traffic and content performance without third party tools.
WordPress
PHP
MySQL
SEO
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- +Concurrent freelance web and SEO work for a UK client alongside the primary Rennie West role.
- +Competitor analysis and keyword research to shape content direction and link building approaches.
WordPress
SEO
Research
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- +Completed 20+ production websites across WordPress, Shopify, and Webflow within tight agency turnaround schedule.
- +Master Muffler franchise microsite network, DrySee, Solbriety, 45Blast ecommerce stores.
- +Webflow CMS setup for nouri.ai and custom JavaScript interactions across all deliverables.
- +Delivered custom WordPress plugins for several client sites. WooCommerce extensions for role based pricing and custom post type managers for editorial content workflows.
WordPress
Shopify
Webflow
JavaScript
SEO
Custom Plugins
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- +Built multiple WordPress sites: turfenough.com, davislogisticsgroup.com, chefmarcomorini.com.
- +Technical SEO work on lynnetorgerson.com and draingoplumbingflorida.com.
WordPress
SEO
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- +Designed and developed custom WordPress sites tailored to client brand guidelines and conversion goals.
WordPress
PHP
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- +Built content focused WordPress sites for a US content network with SEO and monetization as primary goals.
WordPress
SEO
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- +Built and maintained the lease management web application at lease.sequentsys.com using raw PHP and MySQL.
- +Wrote custom browser based DTR, inventory, POS, and accounting systems on the CodeIgniter framework.
- +Collaborated with a product team based in the US to scope new features and refine backend logic through iterative releases.
PHP
CodeIgniter
MySQL
POS
REST APIs
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- +Built and maintained umbrellasupport.co.uk, umbrella-army.com, and trustedtradesmen.org.uk for a client in the UK.
- +Custom PHP logic and WordPress theme modifications to meet UK UX and compliance requirements.
WordPress
PHP
MySQL
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IT Specialist
Oroport Cargohandling Services, Inc.
Mar 2010 to Jun 2010
Cagayan de Oro, PH · On site
- +IT support, network upkeep, and internal systems assistance for a cargo handling company.
IT Support
Networking
STK
Stack at a glance
Technology stack with years of use, recent use, and confidence
| Technology |
Years |
Recent use |
Confidence |
| PHP |
15+ |
Every backend I build |
|
| Laravel |
2+ |
This site, RollCall, SaaS APIs |
|
| CodeIgniter 4 |
8+ |
Headless ecommerce, Lokalista |
|
| WordPress |
12+ |
Client plugins and themes |
|
| WooCommerce |
8+ |
Cart bridge, POS sync, pricing |
|
| MySQL / MariaDB |
15+ |
All data layers |
|
| REST APIs |
10+ |
API services and bridges |
|
| Shopify Liquid |
4+ |
Storefront theme work |
|
| React / TypeScript |
2+ |
Lokalista, headless storefront |
|
| Webflow |
4+ |
Marketing sites and CMS |
|
EDU
Education
2015
International Diploma in IT
Major in Web Development
Informatics Computer Institute · Cagayan de Oro
2002
Secondary Education
Liceo de Cagayan University · Cagayan de Oro
CERT
Training & certifications
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2024
WooCommerce Developer. Independent advanced study covering custom extensions, HPOS compatibility, and REST API integration.
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2023
CodeIgniter 4 Migration & Architecture. Hands on rebuild of production apps from CI3 to CI4 with modern MVC patterns.
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2022
Shopify Theme Development & Liquid. Agency grade delivery across 20+ Shopify and Webflow builds at Gravitate One.
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2021
Webflow CMS & Interactions. Production builds including nouri.ai and client microsites with custom JS interactions.
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Jun 2020
Technical SEO. Webinar covering on page optimization, crawl audits, and structured data implementation.
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2019
REST API Design & Integration. Built and consumed custom REST APIs across CodeIgniter, WordPress, and WooCommerce projects.
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Nov 2018
WordPress Advanced Development. Live training covering custom themes, plugin architecture, and WooCommerce customization.
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2018
MySQL & Database Architecture. Production experience with schema design, query optimization, and custom table management.
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May 2015
PHP Web Development. Webinar on server side scripting foundations, applied immediately to client projects.
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Apr 2015
HTML & CSS Mastery. Online course extended to production grade responsive builds with Bootstrap and custom CSS.
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Jan 2008
Quantum & I.T. Convention. Xavier University, Cagayan de Oro.